Alaa Albakri: Creative Director & Marketing Academy

Bilingual Arabic/English website for Alaa Albakri, a Dubai-based creative director: training tracks in digital marketing, photography, Photoshop and design (including a kids' track), a studio portfolio of film, TV, brand and government work, courses, credentials and consultation booking.

Visit alaaalbakri.com

Alaa Albakri: Creative Director & Marketing Academy website screenshot

Key features

  • Multilingual content (Arabic, English) with a language switcher
  • WhatsApp click-to-chat
  • On-page SEO setup (SEO plugin)
  • Caching and speed optimisation

UI and UX

  • Responsive layout checked on mobile, tablet and desktop
  • Right-to-left Arabic layout with mirrored navigation and Arabic typography
  • Language switcher that keeps visitors on the same page
  • Homepage flow: ماذا ستتعلم هنا / استشارة أو تدريب؟ / الاستوديو / سامح تؤجر / فيديو / في إيغل فيلمز
  • Contact always one tap away: WhatsApp, email
  • Sticky header so navigation stays reachable while scrolling

How it was delivered

  1. DiscoveryGoals, audience, sitemap and content checklist with the client
  2. DesignAlaa Academy theme set up and styled to the brand, including the RTL version
  3. BuildPages, navigation, forms and content entry
  4. IntegrationsForms, analytics and social links
  5. QAMobile and cross-browser testing, speed and SEO basics
  6. LaunchGo-live, client training and handover